Facebook and Cambridge Analytica: You’re Missing the Real Issue

Hacking

There are two groups of people that are upset by the Cambridge Analytica and Facebook scandal rocking the world right now. There are those upset because they are just now realizing that they have no privacy on the internet, those that are upset that Facebook sold that information to a foreign individuals and governments to try and influence elections.

The former group’s outrage is based off their own ignorance. No, those posts you put on Facebook telling them they can’t use your information didn’t do anything. The fact that you thought it did would be laughable if it wasn’t so pathetic. You don’t get privacy on the internet, especially when you are using a free service. That’s not going to change, nor should it. It’s what allows services like Facebook to make money while offering a free service.  

The second groups concerns have more merit, but what is going unaddressed is the disturbing underlying reasons on why this is such a problem. No, I’m not talking about the overall plethora of groups that have probably been doing this long before the 2016 election. And no, I’m not talking about the fact that Facebook could have and should have done more to prevent this.

What I’m talking about is that sad fact that this might be an effective way to influence elections in the United States. The founding fathers knew that the republic that they had created was entirely dependent on a well-educated populace to be effective.

That well-educated populace would not be susceptible to such rudimentary tactics by foreign entities to influence our elections. With all the ways the people can access information today there is no reason for people to be swayed by biased or outright false ads on a social media platform. With the information available people can independently verify or determine where each candidate stands on each issue and be able to determine the truth behind any other claims being made.

But the sad fact is that a large portion of the country is unable or unwilling to do this. This leads to a large portion of the country voting in an election that they really don’t know much about.

And yes, the way that Facebook sells ads on their platform needs to be addressed. But unless we address the underlying issue that makes Americans so susceptible to attacks like this we can rest assured that Cambridge Analytica won’t be the last group to exploit it.

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